Tasked with carrying out a Cash on Demand review we sent off for Andrew Reynolds Cash on Demand 2.0 free trial package. This package was entirely free. In fact we didn’t even have to pay any postage. We simply visited www.ec.tv and requested the package so that we could carry out our Cash on Demand review.

To kick off our Cash on Demand review when the package arrived we found it contained 3 full length feature DVD’s, an audio CD, a 90 plus page book, and a certificate entitling us to a 1 to 1 consultation with Andrew Reynolds.

Our Cash on Demand review began by watching the 1^st of the 3 DVD’s. Called the millionaires secret this fascinating DVD showed Andrew Reynolds touring the townships of Cape Town, South Africa. We were shown footage of a previous visit where Andrew had met local entrepreneurs in the townships and had agreed to assist them with some funding so that they could improve the lives of their communities. In particular as part of our Cash on Demand review we were very moved by some of the scenes where Andrew provided funding for a local soup kitchen which provides up to 400 meals a day for local children. The Cash on Demand review team then looked at the 2^nd DVD which was filmed on the set of the Andrew Reynolds Cash on Demand bootcamp which was held at London’s iconic O2 arena. Live on stage we saw Andrew Reynolds Cash on Demand system outlined and we also got a very good flavour of what Andrew Reynolds is about both in his business life and in his private life. We saw for example Andrew Reynolds presenting a cheque for over £700,000, which represented 100% of the ticket proceeds from the event which Andrew had held to raise money for the Make a Wish children’s charity.

Cash on Demand Review 3rd DVD

Continuing our Cash on Demand review we then looked at the 3^rd DVD which was a fascinating insight into how Andrew Reynolds Cash on Demand system actually works. We saw a national reporter following Andrew around, complete with full 4 man camera team, filming Andrew at work putting his Cash on Demand system into action to beat a challenge made to him by the reporter. The challenge was to see if Andrew could use his Cash on Demand system to pull in over £500,000 in just 7 days.

Our Cash on Demand team watched as the reporter asked Andrew to fire up his laptop while they were out on the local golf course having a pint surprise on the face of the reporter when the laptop was turned on and over £40,000 worth of orders had come in while they had been chatting and drinking. The Cash on Demand review of the programme continued as the camera crew followed Andrew around for the next few days literally filming over his shoulder as he worked at his laptop computer and went on to pull in over £500,000 in less than a week. The programme finished with a scene showing independent auditors going through the figures to make sure that everything had been properly reported. Clearly anyone carrying out a Cash on Demand can see that the system did indeed pull in over £500,000.

Conclusion to the Cash on Demand Review DVD

To conclude our Cash on Demand review we also looked through the 90 plus page manual that came with the free trial package. In the Cash on Demand review manual we were given a good insight into the business that Andrew Reynolds runs and given the opportunity to hear from a previous student of Andrews who has had some success with the system.

To carry out your own Cash on Demand review you can get exactly the same trial package absolutely free by completing the application form at www.ec.tv

Multi millionaire Andrew Reynolds has just released his brand new and up-dated monthly study course for people wanting to start and build a sustainable homebased business. Andrew Reynolds Cash on Demand 2.0 course is a complete update on the U.K’s best selling monthly home based business training course.

Andrew Reynolds Cash on Demand 2.0 course is available firstly as a free 30 day trial to give you an opportunity to find out more about Andrew and his methods that he used to start and build a sustainable business working from his spare room at home.

Free Trial to Andrew Reynolds Cash on Demand

The free trial package of Andrew Reynolds Cash on Demand 2.0 course comes with a number of different materials to give you a very good insight into what this business is all about and also into Andrew himself so that you can decide whether or not he is the right coach and mentor to help you build your business. The free trial package of Andrew Reynolds Cash on Demand 2.0 course comes, for example with 3 full length feature DVD’s. The 1^st of these Andrew Reynolds Cash On Demand DVD’s will give you a very good insight into the type of business that Andrew runs and you’ll be able to make a reason judgement whether or not this is the type of business for you. On the DVD’s you’ll see a national reporter challenging Andrew to the task of pulling in over £1/2 a million pounds in less than 7 days using the techniques shown in Andrew Reynolds Cash on Demand 2.0 course. You’ll see the reporter following Andrew around with a 4 man camera crew looking over Andrew’s shoulder as he uses his system to pull in money almost on auto pilot. You’ll see the amazed look on the reporters face as they sit sipping a beer at the local golf course when Andrew turns on his laptop computer and the orders start flooding in. The cameras then follow Andrew around for the rest of his week including a trip to Paris and watch him as he fires up his laptop from time to time to find more orders coming in whilst he’s been away doing other things. This provides a very good insight into what you can expect from the Andrew Reynolds Cash on Demand 2.0 course.

Also in the free trial package of Andrew Reynolds Cash on Demand 2.0 course is a DVD which was filmed live at London’s prestigious O2 arena. You’ll see Andrew live on stage talking to students of Andrew Reynolds Cash on Demand 2.0 course as he teaches them other ways of making money on-line. This sold out event was held by Andrew to raise money for a children’s charity, of which he is an ambassador. Indeed the event pulled in over £700,000, as 100% of the ticket money was sent direct to the Make a Wish Foundation, children’s charity. Not only will you get a very good insight into what Andrew Reynolds Cash on Demand 2.0 course is all about but you will also get a very good insight into Andrew and his charitable work.

3rd DVD for Andrew Reynolds Cash on Demand

The 3^rd DVD that you’ll get with the free trial of Andrew Reynolds Cash on Demand 2.0 course was filmed live as Andrew toured the townships surrounding Cape Town in South Africa. You cant help but be moved as Andrew meets a lady, a fellow entrepreneur, who is running a soup kitchen to feed around 400 children… but has run into problems when funding for the soup kitchen dried up. Andrew, as a tourist visiting the area, stepped in and agreed to fund the kitchen for many years to come. Also on this DVD which comes with the free trial package of Andrew Reynolds Cash on Demand 2.0 course you’ll see Andrew meeting a lady called Vicky who runs a small bed and breakfast in the townships and who had got her community together to build themselves new houses and get people moved out of the makeshift tin shacks in which they’d lived for up to 25 years.  Again Andrew agreed to help with funding to finish 20 houses that had been partly built. This DVD provides a very good insight into what Andrew is personally all about and gives a very good insight into how Andrew Reynolds Cash on Demand 2.0 course not only helps you to make money but also helps you with views on how to spend that money and how to use it to help other people, not just to buy yourself the latest new flashy toys.

Andrew Reynolds Cash on Demand 2.0 course also comes with a 90 page book which gives you a very good insight into Andrew and to what the course is all about and more importantly shows you how you can copy the type of business that Andrew himself started working from home in his spare room just 15 years ago, and which has gone on to pull in over £50 million pounds.

Andrew Reynolds Cash on Demand 2.0 course is available from www.cash-on-demand.co.uk

Self made millionaire Andrew Reynolds puts his success down to finding a mentor who had already been successful in the field that Andrew had chosen – and doing everything he possibly could to learn from that mentor.

According to Andrew Reynolds if you want to be successful you simply need to follow in the footsteps of somebody who has already found their way through the business minefield. Said Andrew “if your following a group of guys through a minefield and 9 out of 10 didn’t make it to the other side – and your next to go, do you do what so many aspiring entrepreneurs do and decide to create your own pathway… or do you do what I did when I started my business I carefully traced each individual footstep of the one guy that had made it through the minefield safely”.

Andrew Reynolds and the Minefield

Certainly Andrew made it through the minefield and has made a very successful career with his own businesses which he started in his spare room at home. From simple beginnings Andrew Reynolds businesses have gone on to pull in over £50million pounds making Andrew Reynolds a true self made millionaire.

Success for Andrew can be traced back to the point 15 years ago when almost out of the blue he was invited to attend a 3 day workshop 5,000 miles away in Nevada USA. At that workshop Andrew Reynolds found his first mentor and coach… definitely someone that Andrew could aspire to follow in the footsteps of. As Andrew Reynolds built his new business he was able to keep in touch with his new mentor who coached him from a very humble start up through to his first million pounds. These days Andrew tries to do the same for other aspiring business owners. Once a year he holds a training event called the entrepreneurs boot camp, where all of the ticket proceeds go to a children’s charity. Andrew Reynolds also occasionally holds much sort after face to face training workshops in small classrooms. His face to face training is backed up with ongoing monthly training to. Andrew Reynolds training has itself already produced several million pound success stories.

For further details about Andrew Reynolds please go to www.andrew-reynolds.com

DOMINIC MCVEY

By Carolyn Clarke

Driving Force

Dominic McVey didn’t set up in business for the money he did it to prove that teenagers can achieve success. “Kids are always being told, you can’t do this, you can’t do that,’ explains Dominic.

His entrepreneurial streak landed him in trouble from an early age. When he was about eleven he was filmed in Japan, viewing gadgets when he should have been at school. The gadget exhibition was screened on English television and Dominic was in trouble with his headmaster.

Dominic tested the patience of his parents when he used his dad’s credit card to buy stocks and shares. He made about £150 profit.

The ‘Lucky Break’

The turning point of his business career started when Dominic was on the Internet looking for the Visa credit card website. He accidentally spelt it Viza. This led him to discovering the website of an American company who manufactured scooters.

Dominic really wanted one of these scooters. However, he didn’t have £1,000 to purchase a scooter and neither did his parents.

So Dominic emailed the company, “I think you should send me a scooter. I would sell loads over here.”

The company responded with the offer, “Buy five and you can have a sixth for free.”

Dominic set about raising £5,000 capital so he could take up the offer. Using his £150 he invested it by buying and selling some gadgets from Japan. He also organised an under 18s dance party event.

Soon he had raised £5,000.

He sent the money and received five scooters plus a sixth one for free. Within days Dominic had sold five, kept one for his own use and ordered another ten.

By the time Dominic was fifteen it was reported he had made £15million.

Other Ventures

Like many entrepreneurs Dominic went on to other ventures, of which some failed.

Dominic says that the danger of making a lot of money quickly is that you become too confident. He organised an event which bombed, losing him a lot of money.

After that experience Dominic went into business with Simon Tate. Dominic was approaching eighteen and Simon was a few years older. They used the offices of Tate’s family business to help launch a new venture on a shoestring.

Dominic McVey and Simon Tate launched a range of breath fresheners. In 2004 they started a company, Kew Health and Beauty.

In 2009 Dominic McVey purchased ‘Front’ magazine for £87,500 with business partner, Francis Ridley. The men’s lifestyle magazine audience are the 16 to 24 year-olds. ‘Front’ features bands, clothes and girls. The acquisition of ‘Front’ made Dominic UK’s youngest national magazine publisher.

Now 23, Dominic is head of the busy cosmetics company, Cosmagenics.

Appointments

At 18 yrs, Dominic was appointed a Pioneer for Entrepreneurialism by the Queen in 2004. Dominic is also an advisor on entrepreneurialism to the Department of Enterprise, Trade and Employment of the Irish Government.

He has consulted for many institutions and organisations including the DTI. In 2009 the Sunday Times named Dominic as Britain’s second most influential business person under the age of 30, in their ‘Top 30 power players under 30’.

Success Principles Learned

Dominic says he rushed in to everything. He wanted this and that and wanted to do it all. This way of working was how he ended up losing a lot of money.

Experience has shown him, you need to consolidate your interests, and take time out to work out where you’re heading for next.

If you want to read more about Dominic McVey he is one of the British Tycoons featured in the book, ‘How I made my First Million’ by Tammy Cohen.

Harry Potter Idea

Jo started writing as a child and would often read her stories to younger sister, Dianne.

Jo’s first job was in London. She worked as a researcher and biological secretary for Amnesty International.

In 1990 during a Manchester to London train journey the idea of a boy at a Wizardry school came into her mind. The idea started with Harry, followed by all these characters and situations. Back at her Clapham Junction flat Jo immediately started writing.

By 1995 Jo had developed the original idea into a planned 7 book series and completed the first story, Harry Potter and the Philosopher’s Stone.

Difficult Times

During this development time for Harry Potter, Jo encountered many difficulties. In December 1990, Jo’s mother died after a ten year battle with multiple sclerosis. This influenced Jo’s portrayal of Harry Potter. She introduced much more detail of the loss her character felt over his parent’s death by the hand of Voldermort.

The soul-sucking dementors, introduced in the third book, Harry Potter and the Prisoner of Azkaban, were the result of Jo suffering from clinical depression after her marriage break-up with Portuguese television journalist, Jorge Arantes.

Jo returned from Portugal with their daughter, Jessica. They lived in a flat in Edinburgh to be near to Jo’s sister, Dianne. Jo wrote Harry Potter whenever Jessica was asleep. She often took Jessica for a walk in the pushchair. Then Jo would write in a local café as Jessica slept.

Halfway through writing the fourth book, Harry Potter and the Goblet of Fire, Jo had a moment of crisis when she realized there was a serious fault with the plot. Jo had to rewrite one chapter 13 times, in order to solve this dilemma.

It was three years before Jo finished the fifth book, Harry Potter and the Order of the Phoenix. She had run out of steam and needed a break. Before Jo started on the sixth book, Harry Potter and the Half-Blood Prince, she spent two months re-reading the plan for the book and making certain she knew what she was doing.

Jo finished the final book, Harry Potter and the Deathly Hallows, in a hotel room at the Balmoral Hotel in Edinburgh on 11 January 2007.

A Publishing Deal

Jo used the telephone directory to pick out two literary agents. She posted the first three chapters to these two agents. Bryony Evans, a reader for the Christopher Little Agency was so enthusiastic about the story, the company agreed to represent Jo.

The agency submitted the story to many publishers.

A year on and Barry Cunningham, editor from Bloomsbury Publishing agreed to publish Harry Potter and the Philosopher’s Stone. (Barry Cunningham now has his own publishing company, ‘Chicken House’.)

Alice Newton, eight year old daughter of Bloomsbury’s Chairman, had been given the first chapter to review by her father. Alice read it and immediately demanded the next chapter.

Bloomsbury requested instead of Joanne Rowling, she use two initials in place of her Christian name. They were concerned their target audience of young boys might not want to read a book written by a woman. She chose to use ‘K’ because her paternal grandmother’s name was Kathleen. She calls herself Jo because she was only ever called Joanne when she was young, if somebody was annoyed with her.

Harry Potter Wins Prizes

In 1997 Jo received a grant of £8,000 from the Scottish Arts Council to enable her to continue writing the Harry Potter books.

In June 1997, Bloomsbury published Harry Potter and the Philosopher’s Stone printing just 1,000 copies. Five hundred of these were distributed to libraries. These copies today are valued between £16,000 and £25,000.

Five months later the book won a Nestle Smarties Book Prize. In February 1998 Harry Potter and the Philosopher’s Stone won the British Book Award for Children’s Book of the Year. Later the book also won the Children’s Book Award.

Harry Potter is Auctioned

In 1998, Scholastic Inc., won the rights to publish Harry Potter and the Philosopher’s Stone after an auction held in USA. They paid $105,000.

Scholastic published the Philosopher’s Stone in the USA, changing the title to Harry Potter and the Sorcerer’s Stone.

The sequel, Harry Potter and the Chamber of Secrets was published in July 1998.

The third novel, Harry Potter and the Prisoner of Azkaban, won the Smarties Prize.

In January 2010, the Prisoner of Azkaban won the Whitbread Children’s Book of the Year award.

UK and USA Sales

The fourth book of the series, Harry Potter and the Goblet of Fire was released in both the UK and USA at the same time. The book broke sales records in both countries.

In the UK, 372,775 copies were sold on that first day. That almost equalled the number of Prisoner of Azkaban sales during its first year.

In the USA, three million copies were sold in the first 48 hours.

In the 2000 British Book Awards, Jo was named Author of the Year.

In 2006 Harry Potter and the Half-Blood Prince received the Book of the Year prize at the British Book Awards.

Harry Potter and the Deathly Hallows, the final book of the series was released on 21^st July 2007. It broke sales of its predecessor, the Half-Blood Prince. 11 million copies were sold in the first day of release in the UK and USA.

Global Brand

Harry Potter has become a global brand. It is worth an estimated £7billion. The last four books of the Harry Potter series have set records as the fastest-selling books in history. The books are available in 65 languages.

Film Rights

Warner Bros. purchased the film rights to the first two novels for a seven figure sum back in 1998.

The final story, the Deathly Hallows has been filmed in two parts. The first part was released in November 2010 and the second part is to be released July 2011.

Coca-Cola won the bid to tie in their products to the film series. As part of the deal, they had to donate $18million to the American charity, Reading is Fundamental and other community charities.

Jo was an executive producer for the first film Harry Potter and the Philosopher’s Stone, enabling her to have a high degree of creative control. Jo is also a producer for the final films of Harry Potter and the Deathly Hallows.

The Rewards

In 2001 Jo purchased a nineteenth-century estate house on the banks of the River Tay. She also owns a home in Marchiston, Edinburgh and a £4.5million house in Kensington.

March 2010 when Forbes published its latest world billionaire’s list, they estimated JK Rowling’s net worth to be $1billion.

The Philanthropist

Jo supports many charities such as One Parent Families, Multiple Sclerosis Society of Great Britain, Comic Relief and the Children’s High Level Group.

In 2000 Jo established the Volant Charitable Trust. The annual budget of £5.1million is to combat poverty and social inequality.

Jo says, “I think you have a moral responsibility when you’ve been given far more than you need, to do wise things with it and give intelligently.”

Hot off the press – a brand new project called Andrews Test Drive – understood to be a brilliant way of that Andrew Reynolds Test Drive Students can use to make money working from home, using Social Media websites such as Facebook and twitter

Andrew Reynolds Test Drive is only being offered to a limited number of people by invitation only mainly students of Andrews courses. The beauty of Andrew Reynolds Test Drive offer is that anyone fortunate enough to take part, gets to keep 100% of the money they make with Andrews Test drive. There is no commission or royalty to pay Andrew Reynolds. The only thing required is that their success story can be used in Andrews’s future marketing.

The real kicker that makes Andrew Reynolds Test Drive project a no-brainer for his students though is that he is guaranteeing they will make money – and if for any reason they use the system and don’t make money – he pays them £2,000 as a way of saying thanks for taking part in Andrews Test Drive. No catch – no hassle. You simply follow Andrew Reynolds Test Drive system and make money either way. Cool!

Face to Face Training – Andrew Reynolds

Andrew Reynolds Test Drive include face to face training on how the system works – and you are also allocated a personal coach to work with you month by month – including some live phone calls to ensure you get your questions answered and to keep you moving forwards.

Andrews Test Drive system is unlike any other ‘Facebook’ style money making program you may have seen offered. This is something new that works (In fact at the training you’ll be taught by people who have pulled in over £1million from scratch using Social Media. You’ll also hear about others who have already been taught and are now making decent incomes part time at home.

The beauty of Andrews Test Drive system is that once you have been taught how to use the system, you don’t; need any seed money to get started. Literally you can get the business up and running without a penny of ‘working capital’.

For more details from Andrew Reynolds take a look at www.Andrews-Test-Drive.com

James Dyson

By Carolyn Clarke

James Dyson is known to millions as the inventor of the revolutionary Dual Cyclone^TM cleaner. His latest in a range of bagless cleaners is the Dyson City.

The Sunday Times Rich List estimated his fortune to be over a £1billion. Yet, when James Dyson decided to invent a vacuum cleaner, he was a former art student who didn’t have a clue how a vacuum worked.

Vision of New Technology

James Dyson not only invented a new vacuum cleaner, he manufactured and marketed it. Incredibly, he overtook the market leaders. For virtually a hundred years, vacuum cleaners had been the same boring shape and dull colours.

What James Dyson did was to use his artistic imagination to do more than produce completely new technology. He made a vacuum cleaner a stylish machine. Suddenly, cleaners were colourful, they had interesting shapes. In fact his first cleaner the G-Force was pink.

So what pushed this man who was an artist-designer to invent, a new vacuum cleaner?

How the Story Began

In the late 1970s James and his wife Deirdre, with their three children, Emily, Jacob and Sam moved into a new home in Bathford. He had always helped Deirdre with the chores, but the new house also needed plumbing and wiring, adding to his workload.

The vacuum cleaner had been annoying him for sometime. It lost suction as dirt clogged the bag. It just seemed to push the dirt and dust around the house.

Finally, on a rainy afternoon Dyson sat with his vacuum cleaner for some time, asking questions. He opened up three bags – a reused one, a new but partially full one, and a brand new one, to determine what the difference was.

What he found made him angry. There was a fine coating of dust inside the reused and partially full bag. He reasoned, it had to be the pores of the bag. They were meant to let out only air, but were in fact clogging with dust and cutting off the suck. Even the most expensive vacuum cleaner ever produced would clog up.

The First Technological Breakthrough

The idea of the cyclones came from his new Ballbarrow factory. The paint spray equipment they used had a problem. Production had to stop every hour so that the screen which caught the spray that missed the metal frame, could be brushed down and the epoxy powder gathered up to be reused (epoxy powder melts when baked, to form a coat of paint).

The people who had provided the spray equipment, explained the really big industrial users of their stuff used a cyclone. The cost was £75,000. Dyson decided he would try and make one himself.

A local sawmill had a cyclone. It was a 30 foot high cone that spun the dust out of the air by centrifugal force.

He sketched the cyclone and climbed all over it to determine exactly how it worked, what the proportions were.

The next day, a Sunday, at the factory they welded up a 30 foot cyclone from sheets of steel, blew a hole in the roof and fixed it into place. The cyclone worked.

It occurred to Dyson, there was no reason why the cyclone couldn’t work in miniature.

It was October 1978. Dyson built a miniature cyclone out of cardboard, and attached a short length of hose pipe to the outlet hole of the cleaner – where the bag had once been. With lots of gaffer tape he made the structure as airtight as possible and vacuumed the house – with the first ever bagless cleaner.

G-Force

Four and a half years and 5,127 prototypes later, the Dyson was born.

The G-Force cleaner was launched in 1983. However, no manufacturer or distributor in the UK would sell a bagless cleaner.

Selling vacuum cleaner bags was a lucrative market. A bagless cleaner would seriously damage these sales.

So Dyson negotiated a licence deal with Kanaya, Kajwara and Tomachita, in a Todyo office in 1985.

The G-Force sold in Japan for £1,200.

In 1991 it won the International Design Fair prize in Japan.

Dyson in America

In 1986, Dyson obtained his first US patent. In 2005 it was reported that Dyson cleaners had become the market leaders by value in America.

Dyson in the UK

UK manufacturers were still not interested in purchasing the Dyson. So James Dyson set up his own manufacturing company.

He opened his research centre and factory at Malmesbury, Wiltshire in 1993. The Dyson Dual Cyclone became the fastest selling vacuum cleaner ever to be made in the UK.

Sacrifices and Rewards

During the four and a half years Dyson was developing his vacuum cleaner, Deidre’s salary as an art teacher partially supported him.

In fact, Dyson admits when he had the idea back in 1979 he was living off the bank. He had no money to start with because he’d been in debt ever since he was a student.

The trials and sacrifices have paid big dividends. Dyson bought the 300 acre estate, Dodington Park for £15million. He and Deidre also have a £3million chateau in France and a town house in Chelsea.

James Dyson the Philanthropist

As with so many other successful people, James Dyson gives generously. He believes it’s incredibly important to get young people interested in design and engineering. To this end he funds several projects.

There is the annual James Dyson Award. It is to inspire and encourage students from around the world to engineer a solution to an everyday problem.

The winner gets a £10,000 bursary and a trip to Dyson’s research facility in the UK.

The James Dyson Foundation runs workshops across the globe. Young people solve engineering challenges in a practical, hands-on way.

The Dyson School was an idea for a new school for young people to get involved in engineering and create a new generation of inventors – the Brunels of tomorrow. Unfortunately, there have been a number of obstacles to overcome, and the biggest hurdle – government bureaucracy – has held the project up for too long. Reluctantly, Dyson have decided to move on from their original Bath site.

James Dyson’s Personal Success Steps

• Observe objects used every day. It is often assumed they cannot be improved. With lateral thinking it is possible to invent a better version.

• Retain the patent. You can then raise money for research and production, by selling licences.

• Be aware licence agreements aren’t always simple. For instance, in America after a licence agreement was terminated a gargantuan manufacturer began production and marketing a cyclonic vacuum cleaner under its own name. The lawsuit Dyson took out against the company lasted five years. Dyson won the case.

• With starting a business or developing projects, there’s a terrible moment when failure stares you in the face. If you persevere a bit longer you’ll start to climb out of it.

By Carolyn Clarke

AGAINST THE ODDS By James Dyson and collaborator, Giles Coren

This is the extraordinary and inspiring autobiography of the founder of Dyson Ltd.

The unorthodox methods of this artist-designer, his single-minded optimism and self-belief transcended every obstacle, culminating in a triumphant story of success.

James Dyson relates his journey from a child who painted to the man who refused to believe, ‘But, James, if there were a better kind of vacuum cleaner, Hoover or Electrolux would have invented it.’

The book is an inspiration for anyone to follow their financial dream – even if they want to get there by an unorthodox route.

Against the Odds – paperback £10.12

Call Dyson Ltd to order Part no. 901153-02

Tel: 0166 827 200?

Order online: ?

(Orders under £15 incur £2 postage and handling charge)

By Carolyn Clarke

HOW I MADE MY FIRST MI££ION

By Tammy Cohen (Metro, £17.99)

This book profiles sixteen British Tycoons. Each story of how these tycoons made their fortune is full of insight and inspiration.

The reader discovers how these multi-millionaires devised their initial ideas. They reveal their route to success and why anyone can achieve the same.

The book is a witty and moving read. It is packed with invaluable insider tips and is perfect for anyone who has a dream, or dares to think outside the box.

Published by John Blake Publishing Ltd., 3 Bamber Road, London W14 9PB

www.johnblakepublishing.co.uk

ISBN 978 1 84454 686 2

TYCOON PROFILE

Andrew Reynolds

By Carolyn Clarke

As a child Reynolds spent many hours in his dad’s DIY store.

When Andrew Reynolds left school he became a shop assistant before taking a job with Hassall Homes, selling houses.

In 1998 Andrew Reynolds was invited to a business seminar in the States. What he learned from the millionaires at that seminar changed his life.

Andrew Reynolds gave up his job and started a publishing business from his kitchen table. Seven years later, already a multi-millionaire Andrew Reynolds gave up his offices and staff. He had developed a unique marketing system where all he needed was a laptop computer. He called it the Andrew Reynolds Cash on Demand system.

Today, Andrew Reynolds runs his own Cash on Demand business and teaches his system through the Andrew Reynolds Cash on Demand home study course.

In the last twelve years Andrew Reynolds has made £50million.

CAROLYN CLARKE: Did your dad with his DIY store inspire you to go into business?

ANDREW REYNOLDS: My dad inspired me because he was always full of ideas. But the business model for his DIY store was seriously flawed. The overheads were so high he struggled his entire life to make ends meet. He didn’t even have a pension when he reached retirement age, because he’d simply never made enough money to pay into a pension scheme.

What made you fly to the States for a business seminar?

Desperation. I hated my job with Hassall Homes. I travelled thousands of miles, spent hours stuck in traffic on motorways. Sometimes I’d wait all day in a portacabin, for someone to come along and ask me to take them around the show house. When it rained, you’d be ankle deep in mud. Yet I struggled with credit card debt and a mortgage.

How did that seminar turn your life around?

It introduced me to a way of doing business that was different to the flawed model of my dad’s DIY store. Here was this American guy, explaining how he was making tons more money than I earned, working from home. He didn’t need offices, staff or stock. He didn’t talk to his customers, he never met them but he made $30,000 a month.

What did you do when you got back to England?

I quit my job. I had purchased a UK product licence for a set of videos during the seminar. I sold that set using the techniques I had learned in America and made my first £10,000.

Do you advise students of your Andrew Reynolds Cash on Demand system to quit their job?

A Cash on Demand business only takes an hour a day to run. There is no need for anyone to hand in their notice until the income from their Cash on Demand business exceeds earnings from their job.

Did you ever go back to America for more licences?

I still fly to the States several times a year picking up product licences. In fact I have more products than I need. So I pass them onto students of my Cash on Demand system. They make money and I make money.

Is your Andrew Reynolds Cash on Demand system easy to learn?

Yes. I used to teach the system in £5,000 a day workshops. However, I discovered that only a small percentage of people did anything with it. For instance, out of a workshop with twenty-eight students only two bothered to apply the system. Both of these students are multi-millionaires and part of my inner circle.

What made you decide to teach the Andrew Reynolds Cash on Deamnd system through a home study course?

I became disillusioned with doing workshops because so few people bothered to use what I had taught them. Strangely, some people would simply turn up at every workshop.

Is the home study course cheaper than the workshops you used to run?

The course costs less a month than many people pay for Sky. The system is shown step-by-step in twelve parts. By month five, there is enough of the system explained in order to make a small start and begin earning money while continuing to learn. This small start can earn a student between £10,000 and £25,000 a month.

Could anybody run an Andrew Reynolds Cash on Demand business without your mentoring?

First you have to know exactly how the business model works. I spent between eight to nine years of my life fine-tuning this way of doing business before I created the Andrew Reynolds Cash on Demand system. I learned the pitfalls and how to avoid them. I take people past the hurdles, I give them what works. It works for me it works for anybody, so long as they follow the system.

Were you a millionaire before you started teaching your Andrew Reynolds Cash on Demand system?

I had made about £20million from my own Cash on Demand business, before I started teaching the system through workshops. I still have my own Cash on Demand business.

What advice would you give to people wanting to become a millionaire?

Develop the millionaire mindset. Millionaires are open-minded. Because of this, they spot opportunities. Millionaires love money and treat it with respect. If you hold negative beliefs about money it’s difficult to attract it to you. Millionaires take full responsibility for their life – they don’t blame the government, the economic downturn or other people. Millionaires have mentors. They continue to listen to other achieving people – you can never know it all. Millionaires build their self-belief. Millionaires set goals and are inspired from within.

What do you value the most in your life?

Family and friends but I also value freedom. Money is only the means to an end. Money buys you the time to do what you want. It buys you time to be with your family and friends. With money you can help to make their lives better. You can donate to charities, helping people you don’t even meet. Freedom means you can travel the world, live anywhere in the world. Money buys you the life of your dreams. I purposefully developed the Cash on Demand system because it frees up your time while you earn. It can give you the life of your dreams.